Friday, 9 November 2012

Witty Galaxy SIII Campaign Is Paying Off

Image from: Samsung Galaxy SIII / XDA-Developers.com
Consumer attitudes have changed quite a bit since the iPhone first redefined the meaning of “smartphone”. In today’s world the iPhone is hardly the only cutting edge option for the tech-savvy and design-conscious consumer, and choices are getting more abundant. In a recent Compete survey of wireless shoppers 1 in 4 iPhone buyers cited familiarity, not the coolness factor or the best technology, as the main reason they bought their new

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