Internet Marketing - Best Of The Web: 2013

Sunday, 25 August 2013

Sunday Series: Health &amp; Fitness Moving Quick

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/health-and-fitness.jpg" alt="Health and Fitness" width="500" height="334" class="aligncenter size-full wp-image-29199" /></p>
<p style="text-align:center;"><small>Image from: <a

Shutterstock Deal Gives You Free Images for Facebook Ads

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-214640" style="margin-bottom: 30px;" alt="Shutterstock Facebook images deal" src="http://smallbiztrends.com/wp-content/uploads/2013/08/shutterstock-facebook-deal-557x285.jpg" width="557" height="285" /></p>
<p>Facebook has been <a href="http://smallbiztrends.com/2012/07/facebook-for-business.html"

The Definitive Guide to Using Google+ for Building Links &amp; Outreach by @fighto

<p>Google+ is a thriving social network with booming engagement and SEO benefits aplenty. Yet it is underutilized, especially as a platform for building links and outreach. Let’s explore why Google+ is an ideal place to begin for your link building efforts. Organize Your Outreach Circles are a defining feature of Google+ and work well for organizing <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

LinkedIn Groups Gets A Facelift

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/LinkedInGroupsInfographic-Preview-.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2FLinkedInGroupsInfographic-Preview-.jpg\',\'\')" rel="thumbnail"><img src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/LinkedInGroupsInfographic-Preview-.jpg" onclick="return

Solving the Pogo-Stick Problem - Whiteboard Friday

<p>Posted by <a href="http://moz.com/community/users/63">randfish</a></p><p>
Getting your site to display at the top of a SERP is quite an accomplishment, but it also takes quite a bit of effort to keep it there. If people click through to your site only to click their back buttons and look for another result, the search engines are going to catch on, and you could fall in the rankings.
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<p>
In

Shatner’s Tweet Hints That He May Like Bing Just As Much As Bing Likes Captain Kirk

In a brief exchange on Twitter yesterday evening, the original Captain Kirk gave Bing a shout-out, recommending the Microsoft search engine could possibly enlighten a fellow Twitter user. William Shatner responded “I hear Google pr Bing helps with that problem” after @Andypops1 tweeted...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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Search In Pics: Google Analytics Hippo, Google Shop &amp; New Belgium Brewery

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. New Belgium Brewing Android Sign: Source: Google+ Android Backpacks:...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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Our Latest Events and Awards Listings For Small Businesses

<p>Welcome to our latest curated list of events, contests and awards for small businesses. These events are perfect for small business owners, managers and entrepreneurs to continue their education, network with peers and industry players, and more. This is a partial list – see the full list visit the <a href="http://smallbiztrends.com/events">Small Business Events Calendar</a>.</p>
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Saturday, 24 August 2013

Bing: Here’s 7 Ways Our Image Search Is Better Than Google

Microsoft’s Meenaz Merchant, Senior Program Manager at Bing, posted a behind the scenes look at why Bing is a better image search engine than Google. Here are the seven examples on scenarios on why Bing is better than Google with image search, as described on the Bing blog. (1) Entity...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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8 Reasons You Should Never Give Up Your Own Blog for Google+

<p><img src="http://netdna.copyblogger.com/images/650/straw-bales.jpg" alt="Image of Field of Straw Bales" width="650" height="400"/></p>
<p>There’s one constant in the world of <a href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~entreproducer.com/" target="_blank">digital content publishing</a> — there will always be new and exciting tools to explore, and new ways to use

Travelocity-Expedia Deal Gives Travel Search Its Yahoo-Bing Moment

Travelocity, one of the web’s longstanding travel search engines and online travel agencies, is getting out of the travel search business. The company announced a “strategic marketing agreement” yesterday with longtime competitor Expedia, which calls for Expedia to begin powering...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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Bing Says Goodbye To Bing Shopping, Hello Product Search With Rich Captions &amp; Product Ads

Today, Bing announced that Bing Shopping is being replaced by Product Search, which simply integrates product results within Bing search results rather than in a separate destination. Unlike Google, Bing also continues to offer both paid and free ways for merchants to have product listings....<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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SearchCap: The Day In Search, August 23, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Says Goodbye to Bing Shopping, Hello Product Search With Rich Captions & Product Ads Today, Bing announced that Bing Shopping is being replaced by...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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Don’t Stop Now. Visit the Marketing Pilgrim Job Board Today.

<p><em><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/goalachieved.jpeg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Fgoalachieved.jpeg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51450" alt="goalachieved" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/goalachieved.jpeg"

Elvis Has Left the Building: Google Now Adds Commute Sharing, TV Reminders and More

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/olivia-has-left-the-building.png" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Folivia-has-left-the-building.png\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51460" alt="olivia has left the building"

Online Marketing News: Hello Glassrooming, Facebook Internet, Google &amp; Amazon Go Down, Twitter TV Trends

<p><img class=" wp-image-15651 alignnone" title="Google Social Business" alt="Google Social Business Networks" src="http://www.toprankblog.com/wp-content/uploads/shutterstock_85242295.jpg" width="450" height="338" /></p>
<p><strong>Google Digs Deeper into Social Business</strong>: As a key part of Google’s approach to the Social Business market, they last week launched the Google+ API Domains. The

Read 30 Pages of a Book Every Day

<p>Scientia potentia est. It means “knowledge is power” in Latin. It also means people have known for a long time that the more you know about how the world works, the better off you will be. The more you know about something, the more you’ll be in control. </p>
<p>Now what’s the easiest way to absorb new knowledge? Reading books. Ergo if you want to be in control of your life and to be able to take it in one direction or another, you

Privacy Groups Want Judge To Reject Google’s $8.5 Million Settlement Over Search Privacy Lawsuit

Last month, Google agreed to pay $ 8.5 million into a settlement fund over a class-action lawsuit by two searchers who accused the company of transmitting their personal information to third parties without their consent or knowledge that the information was being shared. The final court approval of...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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Friday, 23 August 2013

7 Ways to Manage Comments on Your Site (Without Losing Your Mind)

<p><img class="right frame" src="http://netdna.copyblogger.com/images/650/microphone-audience.jpg" alt="Image of Microphone in Front of Audience" title="Title" width="650" height="433"/></p>
<p>Comments. </p>
<p>For some bloggers, they are the fuel that keeps their content creation engines running. For others, they are a nuisance and a hassle — something they try to deal with quickly in

Google AdWords Releases New Combined Paid &amp; Organic Search Report by @wonderwall7

<p>Google is continuing to make it easier to combine organic and paid search data by releasing a new report in AdWords that combines the two, as reported by Practical Ecommerce: The combined report can found in the dimensions tab of your Google AdWords Campaigns section. To view it on the dimensions tab, select “Paid and <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

Daily Search Forum Recap: August 23, 2013

<p>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=OAHHXafNbw4:IMiA-QELF64:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Which States Like to Talk About Films and Other Social Movie Facts

<p>It’s Friday, which is the perfect time to talk movies. Have you seen any of this summer’s blockbusters? Are there films on your list that you’re still hoping to see before they head to DVD? And more importantly, have you been sharing your movie dreams online?</p>
<p>If, like me, you live in California – then you probably went to the movies but you probably didn’t talk about. If you live in Wyoming, that’s a whole

He’s a Legend Around Here

<p style="text-align: center;"><img class="aligncenter size-full wp-image-211932" style="margin-top: 20px; margin-bottom: 20px;" alt="he's a legend business cartoon" src="http://smallbiztrends.com/wp-content/uploads/2013/08/hes-a-legend-business-cartoon.jpg" width="482" height="362" /></p>
<p>I remember starting a new job and being given the tour by an employee. Not only did I get introduced to

Google Now Gains Car Rental, Concert Tickets, Reminders While You Search &amp; More

More cards have come to Google’s predictive search service, Google Now, including information to alert you to your car rentals, concert tickets and a way to set reminders related to TV shows, book releases and more, when you are searching. Car Rentals Google posted the news to its Android...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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SearchCap: The Day In Search, August 22, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Now Gains Car Rental, Concert Tickets, Reminders While You Search & More More cards have come to Google’s predictive search service, Google Now,...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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Trivago—Early Days of the Big USA Push

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/ring-bell.jpg" alt="Hotel Bell" width="500" height="378" class="aligncenter size-full wp-image-29041" /></p>
<p style="text-align:center;"><small>Image from: <a

Thursday, 22 August 2013

3 Ways Content Creators Can Diversify their Way to a Bigger Paycheck

<p><img src="http://netdna.copyblogger.com/images/650/victorian-machine.jpg" alt="Image of Tannery Machine and Worker" width="650" height="454"/></p>
<p>You’re a <a href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~www.copyblogger.com/content-marketing/" target="_blank">content marketer</a>. I get that. </p>
<p>But have you thought about leveraging your writing skills and

8 Steps to Get Ready for the Holiday Retail Season

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-214022" style="margin-top: 20px; margin-bottom: 20px;" alt="holiday retail" src="http://smallbiztrends.com/wp-content/uploads/2013/08/holiday-retail-557x371.jpg" width="557" height="371" /></p>
<p>Smart retailers are already thinking ahead to Thanksgiving Day, the official kickoff of the holiday retail shopping season,

Facebook Opens the Gate All the Way: Go Forth and Embed!

<p>Last month, Facebook gave folks the ability to embed posts on blogs and websites – with a catch. It only worked if the posts came from one of a handful of partners such as People, Mashable and the Huffington Post.</p>
<p>Now, they’ve made the feature available to everyone and they added some nifty upgrades. Like this:</p>
<div id="fb-root"><a

Apple “Embarks” On Another Mapping Acquisition

Last month Apple bought Locationary and Hop Stop. The point of the first was to improve the overall quality of local data for Apple Maps and the second was for mass transit information. Apparently, according to former WSJ reporter Jessica Lessin, Apple has made another buy for transit purposes. The...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
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How Two Successful Bloggers Make Money In Very Different Ways

<div id="social-essentials" class="se_left"><div class="se_button se_button_small" style="width:72px;margin:0px 8px 0px 8px"></div><div class="se_button se_button_small" style="width:85px;margin:0px 8px 0px 8px"><a href="https://twitter.com/share" class="twitter-share-button"

The Insanely Simple Advanced Traffic Secret…Almost Everyone Ignores

<p></p><p>Most online entrepreneurs complain that their biggest challenge is getting more traffic.</p>
<p>Scott Rewick’s reply? “Traffic is NOT a problem.”</p>
<p>In fact, he says it’s much easier for the little guy to get big traffic to his website…because there is more traffic available than ever.</p>
<p>What’s the insanely simple traffic secret <a

Here’s Why I Work From a Coffee Shop (and you should too!)

<p>I tried, believe me I tried.</p>
<p>I had a perfect home office setup complete with expensive desks and bookcases (it was also soundproofed!).</p>
<p>I even spent thousands of dollars a month for an office suite in downtown New Canaan, CT.</p>
<p>And no matter what, when I would sit in a quite room by myself I just found my mind wandering. I couldn’t focus. I never felt

40+ Tools to Advance Your International SEO Process

<p>Posted by <a href="http://moz.com/community/users/14053">Aleyda</a></p><p>
One of the most frequent questions I get is about the tools that I use for international SEO, and although I included most of them in my <a href="http://www.slideshare.net/aleydasolis/international-seo-the-future-of-your-roi-at-mozcon-by-aleyda" style="line-height: 1.45em;">international SEO presentation at MozCon</a>, since I didn't

How to Write Your Way to the Top of Your Industry

<p><img src="http://netdna.copyblogger.com/images/650/rough-pencil.jpg" alt="Image of Pencil" width="650" height="400"/></p>
<p>Here’s the thing: I’m not a writer.</p>
<p>I feel more comfortable saying, “I am a person who writes.” Why? Because I have had no writing training outside of regular English classes.</p>
<p>What I have had, though, is lots and

Facebook Opens Embedded Posts to All Websites

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-214100" style="margin-top: 20px; margin-bottom: 20px;" alt="facebook embedded posts" src="http://smallbiztrends.com/wp-content/uploads/2013/08/facebook-embedded-posts-557x711.jpg" width="557" height="711" /></p>
<p>If you regularly embed Twitter posts to your blog or website to highlight a customer comment or for any

The Future of Content on the Search and Social Web

<p><img class="size-full wp-image-15620 alignright" style="margin-left: 5px; margin-right: 5px;" alt="Future of Content" src="http://www.toprankblog.com/wp-content/uploads/future-content-search-social.jpg" width="300" height="221" />If you had to bet your job on it, do you feel you could predict the future of content for your organization in the next 12 months? How about in the next 3 years?</p>
<p>The

Formal SEO Higher Education Options by @highervis

<p>For many of us, something just won’t get done the way we want it done unless we do it ourselves. SEO, unfortunately, can easily fall into this category. While working with SEO experts and agencies is a great way to learn more about the industry and improve your website’s success, many want to become that <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

The Role of KPIs, Marketing Goals &amp; Business Objectives in Online Marketing

<p><img class="alignright wp-image-15643" style="margin-left: 5px; margin-right: 5px;" alt="Online Marketing Goals" src="http://www.toprankblog.com/wp-content/uploads/online-marketing-goals.jpg" width="300" height="208" />The moving parts within a marketing organization often get tied up in the mastery and performance of specific tactics like content creation, search engine optimization and social media marketing. Not

Last Day to Save on Our Small Business Marketing Summit

<div align="center"><img alt="Small Business Summit at Content Marketing World" src="http://contentmarketingworld.com/wp-content/uploads/2013/01/CMW_SmallBiz.jpg" width="525" height="106" /></div>
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<p><strong>NOTE: Today is the last day to <a href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~contentmarketingworld.com/small-business/register-now-smb/">save $ 100

Wednesday, 21 August 2013

5 Selling Techniques to Steal from Infomercials (Without Trashing Your Reputation)

<p><img class="right frame" src="http://netdna.copyblogger.com/images/650/nervine.jpg" alt="image of patent medicine advertisement" title="gives your marketing pep!" width="650" height="464"/></p>
<p>There’s an interesting fitness guy I follow on Facebook.</p>
<p>He’s very smart about health. Every day he posts quite long, thoughtful discussions about avoiding health fads.

Analyzing the Demographic Data of Rising Search Engine DuckDuckGo

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/global-internet1.jpg" alt="Global Internet" width="500" height="214" class="aligncenter size-full wp-image-28835" /></p>
<p style="text-align:center;"><small>Image from: <a

The Day the Knowledge Graph Exploded (+50.4%)

<p>Posted by <a href="http://moz.com/community/users/22897">Dr-Pete</a></p><p>
The morning of July 19th there was a major Google update, and no one is talking about it. Put simply: We missed it, because we just weren't looking for it. Overnight, the number of queries we track in the MozCast 10K beta system that show some kind of Knowledge Graph jumped from 17.8% to 26.7%, an increase of over 50%. This was not a test or a one-day fluke

Daily Search Forum Recap: August 21, 2013

<p>Here is a recap of what happened in the search forums today...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=RBdJVEVNlIM:CdMdMpPiUCA:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Compete Launches Weekly Digital #DataHunt Contest

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/data-hunt.png" alt="Data Hunt" width="1000" height="400" class="aligncenter size-full wp-image-28985" /></p>
<p>Compete eats, sleeps, and breathes online data. Using our <a href="http://www.compete.com" target="_blank">free Site Analytics tool</a>, you can catch the digital data fever too! Compete is launching a Digital

Get The Results You Want From Your Website

<h1 style="text-align: center;">Get The Results You Want From Your Website</h1>
<h4 style="text-align: right;">
By <a href="http://ezinearticles.com/?expert=Matt_Bacak">Matt Bacak</a></h4>
<p>Are you not getting the results you want out of your website? Could you unknowingly be turning away potential customers? We’re going to look at a couple of things that could be causing you to lose customers and money.

Vine Community Hits 40 Million

<p>Vine, the six second video sensation, has hit a milestone of sorts. The announcement showed up yesterday on Twitter.</p>
<p><center><br />
<blockquote class="twitter-tweet">
<p>We've said this before and we'll say it again: this community – now more than 40 million of you – is amazing. Thank you for inspiring us.</p>
<p>— Vine (@vineapp) <a

5 Content Marketing Tools for Better Planning, Management and Tracking

<p><img class="alignright wp-image-15641" style="margin-left: 5px; margin-right: 5px;" alt="Content Marketing Tools" src="http://www.toprankblog.com/wp-content/uploads/content-marketing-tools.jpg" width="300" height="208" />In this era of content marketing, creating and maintaining an editorial calendar and managing all of your content assets are essential for implementing a successful content marketing

Google Translate Now In Google+

Don't you hate it when you read a post from a thread on a social network, like Google+ and it is written in a language you don't understand...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=7h3cMOch6Ac:fHpNAK85xiA:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Tuesday, 20 August 2013

New Moz Study Shows Correlation Between Google +1′s and High Rankings by @smorgs13

<p>Last month I made some classic mistakes when I reported the 10 day panda update and learned how important it is to our community that we always back up our assertions with claims and not forget the difference between causality and correlation. Today, Moz released a study of their own that shows the correlation between <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

Poll: Do You Prefer A Manual Or Algorithmic Penalty?

A WebmasterWorld thread has SEOs and webmasters discussing what is better, a manual penalty or an algorithmic penalty? If you had to choose between Google giving you a penalty, which would you choose...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=BQETNe8nkPw:1jh-O8nCqUE:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA"

Sunday Series: Fast Movers Among Fantasy Football

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/fantasy-football.jpg" alt="Fantasy Football" width="500" height="334" class="aligncenter size-full wp-image-28785" /></p>
<p style="text-align:center;"><small>Image from: <a

Daily Search Forum Recap: August 20, 2013

<p>Here is a recap of what happened in the search forums today...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=6Uct-2Vabus:_YCdsX9cocg:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Groupon Launches Partner Network, So Daily Deals Aren’t Dead?

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/Groupon-affiliate.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2FGroupon-affiliate.jpg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51324" alt="Groupon affiliate" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/Groupon-affiliate.jpg"

SEO’s: Time to Revolt Against Google? by @dancristo

<p>The day every SEO has feared has finally arrived. Google has successfully pushed organic search results below the fold for certain popular queries, leaving only paid ads and Google’s own properties. How should SEO’s respond to this? Google’s Destroying SEO Take a look at the Google screen shot above. The popular search query “hotels” has <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Amazing Correlation Between Google +1s and Higher Search Rankings

<p>Posted by <a href="http://moz.com/community/users/155620">Cyrus-Shepard</a></p><p>
Every two years, Moz runs a <a class="" href="http://moz.com/blog/ranking-factors-2013" target="_blank">scientific correlation study</a> to discover the qualities of web pages that have a strong association with ranking highly in Google. This year, for the first time, <a class=""

10 Essential Google Glass Apps by @albertcostill

<p>What would the world be like without apps? Our smartphones wouldn’t be smart. And tablets would just be paperweights. So, yeah. Without going into too much depth, life would seem kind of boring and unproductive. But, what’s going to happen when smartphones and tablets are replaced by high-tech headgear like Google Glass? That’s a question <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Twitter Hires Google Ad Exec to Target Entertainment Market

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/07/twitter-logo.png" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F07%2Ftwitter-logo.png\',\'\')" rel="thumbnail"><img src="http://www.marketingpilgrim.com/wp-content/uploads/2013/07/twitter-logo-300x300.png" alt="twitter logo" width="300" height="300"

Google Goes Down and the Internet Soils Itself

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/Google-Outage-Dashboard.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2FGoogle-Outage-Dashboard.jpg\',\'\')" rel="thumbnail"><img src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/Google-Outage-Dashboard.jpg" onclick="return

Back-to-School Survey Shows Most Shoppers Go Mobile from Home

<p>Yes, I’m here with another <a href="http://www.prnewswire.com/news-releases/back-to-school-shoppers-are-changing-their-strategies-for-finding-the-best-deals-according-to-pricegrabber-survey-220172331.html" onclick="return

Monday, 19 August 2013

Agorapulse Facebook Report Shows Less Fans Equals Higher Engagement

<p>My mother told me I should never compare myself to other people, but sometimes I can’t help it. When my engagement numbers are off on Facebook, I just like knowing if I’m the only one tanking or if everyone is in the same boat. If I’m only reaching 10% of the fans, that sounds bad until I find out that the average is 10.2% – then I feel a-okay and I can keep plugging away.</p>
<p>Agora Pulse is all about Facebook benchmarking.

I Have a Multi-Million Dollar Secret

<p>I have a secret. A big, fat secret.</p>
<p>About a year ago – I did an experiment with my business. Many of my subscribers had no idea I was doing it. And during the 8 months my real-world experiment was taking place, something shocking happened. </p>
<p>The experiment bombed.</p>
<p>That’s right – even as my list grew, there were parts of my business that started to decline (and it was all because I ignored my

8 Reasons You Should Never Quit Your Blog for Google+

Twitter Adds Related News on Tweet Permalink Pages by @wonderwall7

<p>Twitter is attempting to add more background information to popular tweets by adding a Related News section on individual permalink pages. The related news links that are offered are pages where that tweet had been embedded. For example, when the Clarence House (part of the British Monarchy) posted about Katherine and William’s baby: Her Royal <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Online Marketing Tips for Nonprofits

<p>Posted by <a href="http://moz.com/community/users/218592">SteveOllington</a></p><h2> <strong>What's this about?</strong></h2>
<p>
Having worked in-house at one charity and provided some volunteer consulting to a couple of others, I decided it would be good to write about some useful ways that charities can increase their online exposure, without the need to drain too much of their

The Weekly Compete Pulse

<p><img src="https://blog.compete.com/wp-content/uploads/2013/04/weeklypulse1.png" alt="Weekly Pulse" width="630" height="365" class="aligncenter size-full wp-image-22819" /></p>
<p>Here’s a round up of our favorite digital marketing stories from the web this week:</p>
<p><strong>How to Build Authority on LinkedIn in 15 Minutes a Day</strong> As LinkedIn becomes a central social network

What is Hashtag Hijacking?

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-213539" style="margin-top: 30px; margin-bottom: 30px;" alt="What is hashtag hijacking?" src="http://smallbiztrends.com/wp-content/uploads/2013/08/hijacked-557x278.jpg" width="557" height="278" /></p>
<p>This week’s explainer article answers the question “What is hashtag

Few Americans Invest in Startups

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-213327" style="margin-top: 20px; margin-bottom: 20px;" alt="invest in startups" src="http://smallbiztrends.com/wp-content/uploads/2013/08/invest-in-startups-557x371.jpg" width="557" height="371" /></p>
<p>Few Americans finance new companies, particularly those founded by non-relatives, recent studies by the <a

How to Write the In-Depth Articles that Google Loves

<p><img alt="Image of Vintage Blueprint" src="http://netdna.copyblogger.com/images/vintage-blueprint.jpg" width="650" height="400" /></p>
<p>Hey marketer, are you a lover of long-form content? In-depth reporting? Then you’ll love this statistic:</p>
<p><em>Ten percent</em>.</p>
<p>That’s the percentage, according to a recent Google study called <a

Last Chance to Save on Our Small Business Marketing Summit

<div align="center"><img alt="Small Business Summit at Content Marketing World" src="http://contentmarketingworld.com/wp-content/uploads/2013/01/CMW_SmallBiz.jpg" width="525" height="106" /></div>
<p>
<br></p>
<p>We’re only a month away from Copyblogger’s first ever Small Business Summit, but there’s still time to attend and save!</p>
<p>That’s right … we’re hosting the

Sunday, 18 August 2013

With Amazing Chutzpah Google Claims It Can’t Be Sued In UK Courts

Last year Google was embroiled in controversy over its circumvention of the Safari browser’s cookie-privacy settings (on the iPhone and beyond). As a result the company paid a $ 22.5 million fine to settle the case with the US FTC approximately a year ago. The FTC summarizes the facts that...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

NALA Introduces Press Release Service for Small Businesses

<p><img class="aligncenter size-article_image wp-image-213507" alt="NALA press release service" src="http://smallbiztrends.com/wp-content/uploads/2013/08/nala-press-release-557x392.jpg" width="557" height="392" /></p>
<p>Small businesses need public relations … PR. But when you’re busy running your business, it’s hard to get your story out to the world. It can be challenging to write and

Why You Don’t Need to be a Great Writer to Develop a Strong Personal Brand

<p>Best practices and the dogma that has spread throughout the web from the gurus, thought leaders, and usual suspects might have you believe that you need to be a great writer to have a strong personal brand. But some of the biggest personal brands on the web have proven just how untrue this is. We <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

Maybe I'm Not That Ugly, My Face Is Back In Google

Two months ago, I got very emotional about my ugly face not showing up in Google...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=svk1cfE3oNw:L97yan1EMNY:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Google: Here’s Why AdWords Cost Per Conversion Calculations Don’t Always Add Up

In the past couple of weeks, the question of how Google calculates cost per conversion in AdWords has been percolating in the PPC community. Robert Brady wrote a post illustrating that the cost per conversion reported in AdWords does not always match the manual calculation of dividing reported...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

Afrikaans, Greek, Hebrew &amp; Serbian Added To Google Translate App

Google quietly announced on Google+ a couple of enhancements to the Google Translate App for Android...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=S8FIBvwqiRI:eTsxic-B0A0:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

21 Content-Related Business and Revenue Questions Answered

<p><a href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~entreproducer.com/" target="_blank"><img src="http://netdna.copyblogger.com/images/650/red-phone.jpg" alt="Image of Retro Red Phone" width="650" height="433"/></a></p>
<p><em><strong>Note:</strong> This podcast is syndicated from my <a

SearchCap: The Day In Search, August 16, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google: Here’s Why AdWords Cost Per Conversion Calculations Don’t Always Add Up In the past couple of weeks, the question of how Google calculates cost per...<br/>
<br/>
Please visit Search Engine Land for the full article.<div class="feedflare">
<a

Saturday, 17 August 2013

Video Recap of Weekly Search Buzz :: August 16, 2013

This week at the Search Engine Roundtable...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=5j5ZG4DL1Bo:4vt6DVEi5PI:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=5j5ZG4DL1Bo:4vt6DVEi5PI:yIl2AUoC8zA"><img

Daily Search Forum Recap: August 16, 2013

<p>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=GVdl76GXYFQ:PxjhhnHMedk:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Spotted: Stunning AdWords Policy Violations, That Facebook &amp; Google Shouldn’t Be Happy About

Behold a brilliant display of Google AdWords advertising policy violations: This ad was spotted by Luke Alley from Avalaunch Media. As it turns out, Alley unearthed a deep pit teeming with ad violations. Search for “facebook support” on Google, and you’ll quickly see the ads are...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

Instagram Video vs Vine Video: Which Is Better For Your Brand? by @harrisryan30

<p>Here are the facts. Instagram has video. Twitter has video. People love to watch and share videos. Brands already know that social media presence can significantly boost awareness. If you’re looking to gain serious online traction, which route should you take – Vine Video or Instagram Video? It’s no secret that share-ability is what brands <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Breaking News: People Tend to Like What Other People Like

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/CBS_BRADY_BUNCH_013_IMAGE_CIAN_640x480.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2FCBS_BRADY_BUNCH_013_IMAGE_CIAN_640x480.jpg\',\'\')" rel="thumbnail"><img class="alignright size-medium wp-image-51206" alt="CBS_BRADY_BUNCH_013_IMAGE_CIAN_640x480"

Creating SUPER High Converting VSL’s

Hi folks,

If there's one skill that you really MUST learn when wanting to be successful online then its copy writing. The good news is I recently recorded a webinar with world class video sales letter (VSL) copy writer Jon Benson.

Here's the link to the replay...<p><a href="http://mattsmarketingblog.com/webinars/creating-super-high-converting-vsls/">Creating SUPER High Converting VSL’s</a> is a post from: <a

Google Goes Down Briefly

It wasn’t you. It was Google. Specifically, Google.com went down around 3:50pm PT for about five minutes, a very rare occurrence. Other Google services also appear to have had issues. We’ll update if we hear more, but it appears back now. It certainly sparked brief panic on Twitter....<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

1 Out of Every 3 Digital Media Minutes is Consumed Via Mobile

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/brightedge-mobile-growth.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Fbrightedge-mobile-growth.jpg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51213" alt="brightedge mobile growth"

36 Content Marketers Who Rock – Content Marketing World eBook #CMWorld

<div id="attachment_15587" class="wp-caption alignnone" style="width: 460px"><a href="http://www.slideshare.net/toprank/content-marketing-that-rocks/" target="_blank"><img class="size-full wp-image-15587" alt="Content Marketing Rocks eBook" src="http://www.toprankblog.com/wp-content/uploads/content-marketing-rocks-ebook-cover.jpg" width="450" height="336" /></a><p

36 Content Marketers Who Rock – Content Marketing World eBook #CMWorld

Friday, 16 August 2013

Online Marketing News: Facebook VIP, Twitter IPO, Mobile Search to Dominate, Fake Web Traffic

<p><img class="alignnone wp-image-15607" alt="Mobile Users Search Habits" src="http://www.toprankblog.com/wp-content/uploads/Mobile-Users-Search-Habits.jpg" width="394" height="186" /></p>
<p>Analytics firm, BIA/Kelly has predicted that mobile search queries will overtake desktop queries by 2015. Mobile search is an unavoidable part of digital marketing. If brands don’t adapt to consumer behavior, they risk

How Google Continues to Kill Organic Results

<p>As someone who has been involved in the search industry for over a decade, one of the things that really bothers me is how Google is slowly but inevitably taking all of the “above the fold” organic search result space and giving it to paid results, Google web properties, and to the Google Knowledge graph. </p><p>The post <a href="http://graywolfseo.com/seo/google-killing-organic-results/">How Google Continues to Kill Organic

Internet Marketing Statistics You Can’t Ignore [Infographic]

<p>It doesn’t matter if you are a big business that has a global audience or a small local business, you can still benefit from online marketing. As a matter of fact, digital marketing is one of the fastest growing sectors today. Why is that? Let’s look at a few reasons: Only 18% of TV ad <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

Don’t Miss the Marketing Pilgrim Job Board Opportunities!

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/grab-opps.jpeg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Fgrab-opps.jpeg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51196" alt="grab opps" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/grab-opps.jpeg" onclick="return

Sunday Series: MMA Fights Their Way to the Top of July’s Fast Movers

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/mma.jpg" alt="mma" width="500" height="334" class="aligncenter size-full wp-image-28461" /></p>
<p style="text-align:center;"><small>Image from: <a

Overcoming Client Objections - Whiteboard Friday

<p>Posted by <a href="http://moz.com/community/users/239308">Brittan Bright</a></p><p>
Whether the objection is over a line in your contract or an aspect of your process, when a client's thinking doesn't align with your own, moving projects forward can be difficult or impossible. In today's Whiteboard Friday, Brittan Bright shares her insight into some of the most common objections, along with recommendations for how to get things back on

Join Me at Pubcon Vegas this October; it’s Bigger, Better &amp; Badass

<p><a href="http://www.pubcon.com/" onclick="return TrackClick('http%3A%2F%2Fwww.pubcon.com%2F','')"><img class="alignright size-full wp-image-51161" alt="Pubcon Las Vegas 2013" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/180x150-02.png" width="180" height="150" /></a>Yeah, that’s right. I used “badass” in a blog post title, but only

Site Search Engine Swiftype Raises $1.7m; Counts Facebook &amp; Best Buy as Clients by @wonderwall7

<p>We all know some internal site search engines have a lot to be desired. Many website owners choose to use Google’s Custom Search Engine tool, but if you have a basic account, your users may see Google ads and related search results alongside your website’s pages. In addition, for many site search services, you can’t <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Thursday, 15 August 2013

Why Simple Websites Will Always Lead to Better SEO

<p>Earlier this year it was discovered that Google was having a problem crawling Apple’s website and, as a result, direct links to apps weren’t showing in the results. The next few days involved lots of finger pointing, blame shuffling, and hang wringing; but, a few non public changes later, things were sorted out. This, however, set </p><p>The post <a href="http://graywolfseo.com/seo/simple-websites-better-seo/">Why Simple Websites Will

Five Trends For Navigating The Modern Search Marketing Landscape by @MarcPurtell

<p>The search marketing landscape has changed dramatically in recent years. Gone are the days of a walled garden between a company’s organic and paid search programs and the rest of its online marketing strategy. Now, there is a recognition by marketers that search, like any form of marketing, must be engaged in a holistic and interconnected <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

The Fundamentals of Building and Managing Your Community

<p>Posted by <a href="http://moz.com/community/users/233927">MackenzieFogelson</a></p><p>
When it comes down to it, your job is to get stuff done. If you're in marketing, it doesn't matter if you work in-house, out-of-house, for a tiny company, or for the largest brand in the world.
</p>
<p>
Your job is to get results.
</p>
<p>
I may be biased, but building community sure does

A New Analysis of Google SERPs Across Search Volume and Site Type

<p>Posted by <a href="http://moz.com/community/users/286574">Matt Peters</a></p><p>
At Moz, we have been following up on our <a href="http://moz.com/blog/ranking-factors-2013">2013 Search Engine Ranking Factors</a> study by continuing to analyze interesting aspects of the data. One of our most frequently asked questions is, "Do you see any systematic differences in Google's search results across search volume or

Why You Should Write Short Articles, Too

<p><img src="http://netdna.copyblogger.com/images/650/vintage-measuring-tape.jpg" alt="Image of Vintage Measuring Tape" width="650" height="440"/></p>
<p>After writing the first draft of a new Copyblogger post last week, I noticed something interesting. </p>
<p>I wrote the conclusion, then looked at the word count (which was just slightly under 700 words) and thought, “What can I do to make this

3 Reasons It’s Not All About the Millennials

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-212935" style="margin-top: 20px; margin-bottom: 20px;" alt="millennial marketing" src="http://smallbiztrends.com/wp-content/uploads/2013/08/millinnial-marketing-557x417.jpg" width="557" height="417" /></p>
<p>If you want to feel old, then turn on the television – seriously.</p>
<p>Whether it’s the

Google vs the Press Release: Manipulation or Good Business?

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/mgylInq.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2FmgylInq.jpg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51128" alt="mgylInq" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/mgylInq.jpg" onclick="return

Wednesday, 14 August 2013

11 Essential SEO and Analytics Apps in Google Play by @albertcostill

<p>Recently we listed the 11 Essential SEO and Analytics Apps for the iPhone. But, and this is a shocker, not everyone has an iPhone. There are plenty of people who own Android devices, so it’s now their turn to get in on the fun. While many apps are available for both iPhones and Androids that <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

How to Prevent Your Business from Becoming an Embarrassing Failure

<p><img class="right frame" src="http://netdna.copyblogger.com/images/lone-ranger.jpg" alt="image from The Lone Ranger film" title="Dances with Failure" width="650" height="400"/></p>
<p>Did you see the new Lone Ranger movie? If you’re like most movie-goers, you didn’t.</p>
<p>You saw one of the other blockbusters instead. Or you went to the beach. Or you stayed home and had an

“Dead” Customer Reactivation Done Right: Zombie Kicking 101

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-212687" style="margin-top: 20px; margin-bottom: 20px;" alt="customer reactivation" src="http://smallbiztrends.com/wp-content/uploads/2013/08/customer-reactivation-557x362.jpg" width="557" height="362" /></p>
<p>I have to admit – I’m a fan of horror and zombie movies. And whether you like them or not,

Swiftly Offers Same Day Design Alterations for $15

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-212914" style="margin-top: 20px; margin-bottom: 20px;" alt="same day design services" src="http://smallbiztrends.com/wp-content/uploads/2013/08/same-day-design-557x369.gif" width="557" height="369" /></p>
<p>As a small business owner you may be aware of crowdsourcing and its power to dramatically reduce the cost of many

Google Brings More “Now” To Search With New Quick Answers

Google is bringing more of the capabilities of Google Now to the search box and providing a range of personalized “quick answers” regardless of platform. These new search capabilities focus on “travel and logistics” use cases: reservations, flights, package tracking and...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

Don&#8217;t Lose Out On Money By Writing Bad Sales Letters

<h1 style="text-align: center;">Don’t Lose Out On Money</h1>
<h1 style="text-align: center;">By Writing Bad Sales Letters</h1>
<h4 style="text-align: right;">By <a href="http://ezinearticles.com/?expert=Matt_Bacak">Matt Bacak</a></h4>
<p>Are you frustrated with writing sales letters that don’t bring in money? Are you wasting time writing sales letters that don’t grab your

Is Email Going To Die?

Never Hit the Backspace

<p>At least not when you are writing. The Backspace key is supposed to be used when you are editing your piece, and not when you are writing it. Those are two separate processes, and if you don’t separate them your productivity as a writer will be terrible. </p>
<p>If you work online you know that content is the corner stone of any blog or website. The more unique and useful content you publish, the better. In fact even Google likes that. The more content you put on

Kick Ass Online Marketing Essentials For Affiliate Success

<p>Over here at Affilorama, we are all about affiliate marketing. For the uninitiated, affiliate marketing is a type of online marketing in which you, through your compelling content, promote the products of a company in exchange for a commission for each product bought. By doing so, you become an "affiliate" of that company, helping them secure sales. <a href="http://www.affilorama.com/introduction/how-does-affiliate-marketing-work">Head on over to our

Digital CMO Series: Evol8tion

<p><img src="https://blog.compete.com/wp-content/uploads/2013/07/dcmo-logo-2013.png" alt="Digital CMO 2013" width="960" height="316" class="aligncenter size-full wp-image-27007"></p>
<p>This past May, Compete hosted the tenth annual <a href="http://www.digitalcmosummit.com/" target="_blank">Digital CMO Summit</a> in Miami, FL. The event brought together 200 industry leaders for three days

Tuesday, 13 August 2013

AdWords Editor Update Brings Upgraded Sitelink Management And More

Google released an update to AdWords Editor, version 10.2, that supports upgraded sitelink management and several other smaller feature updates. Apparently now dubbed upgraded sitelinks, these new sitelinks rolled out in June just prior to the enhanced campaign roll-out. They give advertisers the...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

SearchCap: The Day In Search, August 13, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Editor Update Brings Upgraded Sitelink Management And More Google released an update to AdWords Editor, version 10.2, that supports upgraded sitelink...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

How to Carve Out Marketing Strategies by Mining Your Competitors' Backlinks

<p>Posted by <a href="http://moz.com/community/users/136428">Annie Cushing</a></p><p style="text-align: center;">
<img src="http://d2v4zi8pl64nxt.cloudfront.net/how-to-carve-out-marketing-strategies-by-mining-your-competitors-backlinks/520913f69b0dc0.20879449.jpg" style="width: 523px;">
</p>
<p style="text-align: center;">
<em>Image from the </em><a

Majority of Consumers Will Delete Emails They Can’t Read on Their Smartphone

<p>Email is one of the most effective tools for driving traffic to your online store, but if you’re not optimized for mobile, you’re probably missing out on sales.</p>
<p>Constant Contact asked 1,497 consumers about their experiences with marketing emails and mobile. The results, which they published today, are very clear.</p>
<blockquote><p><strong>80% of smartphone owners say it is “extremely important” to be able to read

Inside In-depth Articles: Dissecting Google's Latest Feature

<p>Posted by <a href="http://moz.com/community/users/22897">Dr-Pete</a></p><p>
Last week, Google launched its latest feature, the "<a href="http://googlewebmastercentral.blogspot.com/2013/08/in-depth-articles-in-search-results.html">In-depth articles</a>" block. Like News results or local packs, in-depth articles are a rich SERP element that sits in the left-hand column but doesn't count as a standard, organic

Google Did Not Just Kill PR Agencies

<p><img class="alignright size-full wp-image-15585" style="margin-left: 5px; margin-right: 5px;" alt="Google Kill PR Agencies" src="http://www.toprankblog.com/wp-content/uploads/google-kill-pr-agencies.png" width="300" height="300" />Google updated their content <a href="https://support.google.com/webmasters/answer/66356?hl=en" target="_blank" rel="nofollow">guidelines for links</a>

Apple Program Addresses Faulty Third Party Adapters

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-212768" style="margin-top: 20px; margin-bottom: 20px;" alt="faulty adapters" src="http://smallbiztrends.com/wp-content/uploads/2013/08/faulty-cell-adapter-557x417.gif" width="557" height="417" /></p>
<p>You own a smartphone to improve your productivity and make your business more mobile, not to cause property damage or

Google Scientist: We Want To Be Able To Respond To A Query Like “Book Me A Trip To Washington, DC”

Will the day come that Google can successfully respond when you tell it something like, “Book me a trip to Washington, DC” — walking you through all the queries and answers needed to complete such a complex request? Will the day come when we’re using devices that only offer...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

37 Tips for Writing Emails that Get Opened, Read, and Clicked

<p><img alt="Image of Typewriter Keys" src="http://netdna.copyblogger.com/images/macro-keys.jpg" width="650" height="400" /></p>
<p>We’ve all been there …</p>
<p>You’ve carefully crafted an email. You’ve polished each sentence. You’ve racked your brain for the very best subject line.</p>
<p>You hit <em>publish</em> with a sigh of relief.

NBC News Buys Stringwire and Gives Power to the People

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/stringwire.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Fstringwire.jpg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51044" alt="stringwire" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/stringwire.jpg" onclick="return

Monday, 12 August 2013

Do You Need Help Staying on Top of Employee Expenses?

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-212197" style="margin-top: 20px; margin-bottom: 20px;" alt="employee expenses" src="http://smallbiztrends.com/wp-content/uploads/2013/08/pex-card-557x510.gif" width="557" height="510" /></p>
<p>Who likes dealing with petty cash on business trips? I know I don’t.</p>
<p>Every time I travel for business,

Google Skip Redirects Adds Support For rel-alternate-media Annotations

Google's Pierre Far, their mobile SEO man, announced on Google+ that Google has quietly added support for skip<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=53B6K1vMUFE:AH4bxJEhT-0:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Custom Segments to Increase Sales

<p>Posted by <a href="http://moz.com/community/users/296192">CraigBradford</a></p><p>
One of the things that I like most about Google Analytics is <span class="GINGER_SOFATWARE_correct" grcontextid="that:0" ginger_sofatware_markguid="60744a12-d8e2-453f-9ae5-4824535213e2" ginger_sofatware_uiphraseguid="257f072f-6f3c-4ae7-86a0-dcf8dcf1d006">that it can be as simple or as complex as you like. Out of the box

Daily Search Forum Recap: August 12, 2013

<p>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=PKtyCZfPvGQ:fBmH3Lq43TY:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

A Special Monday Look at the Marketing Pilgrim Job Board

<p><em><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/noexcuses.jpeg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Fnoexcuses.jpeg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-51017" alt="noexcuses" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/noexcuses.jpeg"

Small Business Employment in Recessions and Expansions

<p>Small business employment has grown more slowly than big business employment since the end of the Great Recession. That wasn’t supposed to happen.</p>
<p>Conventional wisdom is that small business employment declines more in economic downturns, but rises more in economic expansions. Small companies, the argument goes, are more nimble, making their employment decisions more responsive to economic conditions.</p>
<p>The evidence was once consistent with this

What is a Hashtag? And What Do You Do With Hashtags?

<p><img class="aligncenter size-article_image wp-image-212495" alt="What is a hashtag?" src="http://smallbiztrends.com/wp-content/uploads/2013/08/hashtag-on-twitter-557x372.jpg" width="557" height="372" /></p>
<p>A little while back, someone named Dr. C commented here at Small Business Trends saying: ”I’m still not sure how hashtags are being used, or how to use them, or when to use them, or what the

Sunday, 11 August 2013

AdSense Adding More Policy Violation Notifications

<p>Google is rolling out a new program for AdSense accounts to help them more clearly understand when a policy violation has occurred. The <a href="http://adsense.blogspot.com/2013/08/stay-on-top-of-adsense-program-policies.html" onclick="return TrackClick('http%3A%2F%2Fadsense.blogspot.com%2F2013%2F08%2Fstay-on-top-of-adsense-program-policies.html','Inside+AdSense+blog')">Inside AdSense blog</a> tells

Google Webmaster Tools Shows Your Manual Spam Actions

Google announced the introduction of a new awesome feature in Google Webmaster Tools named manual action viewer.

The manual action viewer let's you see if your site currently has any manual actions applied to it...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=5JFqW4e0sm4:0kpoOyH0UGA:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA"

Why Your Brand Must Tell A Compelling Story

<p>We think in story. It’s hardwired in our brain. It’s how we make strategic sense of the otherwise overwhelming world around us. – Lisa Cron, Wired for Story It’s no longer enough to build a great looking web site that gets traffic. Those are just the bare essentials and won’t take you very far. In <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Android Puts iPhone in the Corner By Claiming 80 Percent of the Market Share

<p>When looking at mobile ownership worldwide, Android has been in control of the market for a while, but the numbers really packed a punch this quarter: Android 79.3%, iOS 13.2%.</p>
<p>That’s so wild it looks like a misprint, but here it is in glorious, skinny line, <a href="http://www.idc.com/getdoc.jsp?containerId=prUS24257413" onclick="return

101 Google Answer Boxes: A Journey into the Knowledge Graph

<p>Posted by <a href="http://moz.com/community/users/22897">Dr-Pete</a></p><p>
At MozCon last month, I gave a talk titled "Beyond 10 Blue Links" that included 85 screenshots of Google SERP features that went beyond the traditional organic listing:
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<p align="center">
<iframe src="http://www.slideshare.net/slideshow/embed_code/24108404?rel=0" width="512" height="421"

Twitter Partners to Measure Offline Sales Impact of Tweets

It Costs How Much for Those Ads?

<p>The <a href="http://online.wsj.com/article/SB10001424127887323838204578654684050767080.html?mod=e2fb" onclick="return TrackClick('http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424127887323838204578654684050767080.html%3Fmod%3De2fb','Wall+Street+Journal')">Wall Street Journal</a> has run an article looking at the Facebook program that will run a reported $ 2 million per day for video ads in Facebook account holder’s News

Come On Now! Learn and Grow at One of These Events

<p>We know you want to learn and grow — yourself personally and your team. What better way to do it, than attending an Event? Or expand your horizons and grow your business in one of our hand-picked list of Awards or Contests. It’s up to you.</p>
<p>A partial list for the next 60 days is below. To see a full list or to submit your own event, contest or award listing, visit the <a href="http://smallbiztrends.com/events">Small Business

Meet Real-Time Marketing Tony Wright, Speaker at SEJ Dallas Meetup by @johnrampton

<p>Search Engine Journal has meetup! We’ve partnered with Advice Interactive to put on the very first Local Social. If you’re in the Dallas-Ft. Worth area on August 21, 2013 please join us for dinner, sessions and conversation about the latest trends in internet marketing and how they can be leveraged for the DFW market.   This week we had the <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Content Marketing That Rocks – Are You Amplified?

<p><img class="alignright size-full wp-image-15568" style="margin-left: 5px; margin-right: 5px;" alt="content marketing world" src="http://www.toprankblog.com/wp-content/uploads/rockstar-content-marketing-world.jpg" width="300" height="201" />Coming up in about 5 weeks is one of the most anticipated marketing conferences about the hottest topic of the year: <a title="Speaker Aff Link"

Saturday, 10 August 2013

Content Marketing Crossing the Chasm to TV and Radio by @johnrampton

<p>James P. Mahon is a CBS affiliate news reporter based in Tennessee. He has previously worked in Knoxville, New York City, Los Angeles, the UK, and Ireland, both in broadcast and web journalism. His previous marketing experience includes positions in hospitality, nightlife, and education software. He is currently one of only a handful of Irish <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

All Of Google's Manual Actions For Search Spam

As I mentioned a few minutes ago in my story about Google's new manual spam action viewer - Google has documented all of the manual actions a site may receive for spamming their search results...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=CzwQjAcQqlE:XRHZugEAqUw:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA"

Google Says “Snag” Has Taken Manual Spam Actions Viewer Offline

If you’re not seeing the “Manual Actions” feature in Google Webmaster Tools, you’re not alone. Many webmasters have taken to Twitter and other social networks to say that the link has been removed from their accounts, and Google has updated its original announcement to say...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

Vine &amp; Instagram Have A New Short Video Competitor by @smorgs13

<p>Two days ago Brianna Wills wrote a great post talking about how Vine videos are a great way to market your eCommerce business. Today, I’d like to add an additional tool to your tool belt. Once Vine was released, Instagram saw the opportunity and released their version. It was different in that the video can <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

The Weekly Compete Pulse

<p><img src="https://blog.compete.com/wp-content/uploads/2013/04/weeklypulse1.png" alt="Weekly Pulse" width="630" height="365" class="aligncenter size-full wp-image-22819" /></p>
<p>Here’s a round up of our favorite digital marketing stories from the web this week:</p>
<p><strong>The Most Valuable Commodity In Online Marketing</strong> This article explains why your email address is one

How You Can Write Seductive Web Copy and Gain Customers Online

<p><img class="alignleft size-full wp-image-212088" alt="web copy" src="http://smallbiztrends.com/wp-content/uploads/2013/07/how-to-write-seductive-web-copy.gif" width="150" height="238" />If we were to create a pro/con about website guides, one poignant factor would certainly come up. Information in Web design books can get outdated very quickly. So much is being discovered today through programming language. It can seem like an

Instagram Adds Ability to Import Video But MixBit Steals the Digital Show

<p><a href="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/oscar-short-film.jpg" onclick="return TrackClick(\'http%3A%2F%2Fwww.marketingpilgrim.com%2Fwp-content%2Fuploads%2F2013%2F08%2Foscar-short-film.jpg\',\'\')" rel="thumbnail"><img class="alignright size-full wp-image-50950" alt="oscar short film" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/oscar-short-film.jpg"

Friday, 9 August 2013

Daily Search Forum Recap: August 9, 2013

<p>Here is a recap of what happened in the search forums today...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=AQkRLmQ47jw:ImOdjcwFi38:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Google Maps App Offers Up Local Ads to Consumers On-the-Go

<p>If you have a restaurant, a service business or brick and mortar store, Google has a deal for you. Going forward, the Google Map app will show <a href="http://adwords.blogspot.com/2013/08/attract-new-customers-with-local-ads-on.html" onclick="return TrackClick('http%3A%2F%2Fadwords.blogspot.com%2F2013%2F08%2Fattract-new-customers-with-local-ads-on.html','relevant+ads+at+the+bottom+of+the+map')">relevant ads at the bottom of the

SEO's Dilemma - Link Building vs. Content Marketing - Whiteboard Friday

<p>Posted by <a href="http://moz.com/community/users/63">randfish</a></p><div>
Today's web marketers face a difficult decision: Do they stick with the classic link-building and keyword-marketing techniques they know have worked in the past, or do they opt to spend time on the broader realm of content marketing?
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In today's Whiteboard Friday, Rand explores the reasons you might choose one path over the

Bing Reports They Receive Hundreds Of Thousands Of DMCA Complaints Every Month

Because of their share of the search market, Google is most frequently targeted by copyright holders filing DMCA complaints, but the search giant is not the only one managing requests to remove unlawful links from search results. TorrentFreak reports Bing not only receives a number takedown notices...<br/>
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Please visit Search Engine Land for the full article.<div class="feedflare">
<a

Video Recap of Weekly Search Buzz :: August 9, 2013

Very busy week in search, so my video is about eleven and a half minutes long - I apologize but I think I sound good in this video. Google launched a new Webmaster Tools feature for viewing your manual spam actions. With that...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=9_kGuzDi65I:wDzI99_93Pc:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA"

Twitter Partners to Measure Offline Sales Impact of Tweets

Introducing Genesis 2.0: The Smart Evolution of Your WordPress Website

<div align="center"><a href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~my.studiopress.com/themes/genesis/" target="_blank" style="border:none;"><img src="http://netdna.copyblogger.com/images/genesis-2-devices.png" alt="Image of Genesis 2.0 in All Devices" title="Genesis just works." width="600"/></a></div>
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<br></p>
<p>The web is a constantly evolving

Thursday, 8 August 2013

People Prefer to Watch Sports Videos on Tablets and Other Interesting Mobile Content Facts

<p><img class="alignright size-full wp-image-50905" alt="battle of the mobile devices" src="http://www.marketingpilgrim.com/wp-content/uploads/2013/08/battle-of-the-mobile-devices.jpg" width="322" height="262" /></p>
<p>Mobile is to today’s content marketer what the printing press was for newspaper publishers. Thanks to these handy devices it’s easier than ever to put an abundance of content into a

Daily Search Forum Recap: August 8, 2013

<p>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...<div class="feedflare">
<a href="http://feeds.seroundtable.com/~ff/SearchEngineRoundtable1?a=_QJn21a9Dyg:CPMGSWKrLLU:UCg8P_nGCaA"><img src="http://feeds.feedburner.com/~ff/SearchEngineRoundtable1?d=UCg8P_nGCaA" border="0"></img></a> <a

Bizo’s David Karel Discusses B2B Retargeting by @murraynewlands

<p>In the latest installment of Search Engine Journal’s video series, SEJ’s Murray Newlands is talking with David Karel of Bizo about the importance of business to business retargeting and how Bizo can help. When we asked Dave why retargeting was important from a business-to-business standpoint, he told us, “retargeting is an important tactic for any <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

The Psychology Behind The “One Weird Trick” Ads

<p>You probably already came across those “Discover this one weird trick to melt belly fat” ads around, right? Well, if you are curious about who is creating those ads and why, there’s an article about it you should read.</p>
<p>The article appeared on the Slate website last week, and it’s titled <a

Vine Videos Are A New Way of Marketing Your eCommerce Business

<p>Since its inception, the Vine application has grasped the attention of various people worldwide as this mobile application enables them to record six second videos that can be shared on different social networks like Twitter, Facebook and more. In just 6 months, this application has grown to 13 million users. Various eCommerce merchants see the value <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div

Finding Stock Images The Easy Way by @monsieurharper

<p>Any blogger knows that scouring through Commons for the right image is a real time suck. While it’s the cheapest way to go, it can be painfully unproductive and put you at higher risk for copyright infringement. Let’s face it. It may be time to consider subscribing to a photo agency once and for all. In <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

Nothing Lasts Forever: Why Now Is The Time To Diversify Your Traffic Sources

Here’s How Maria Popova of Brain Pickings Writes

<p><img class="right frame" src="http://netdna.copyblogger.com/images/writer-files.jpg" alt="Image of The Writer Files Logo" title="Here's How Maria Popova Writes" width="300" height="200" /></p>
<p>Most serious writers and online publishers are relentlessly on the prowl for fresh inspiration to fuel both their creativity and productivity.</p>
<p>If you aren’t familiar with the writing

How to Use Bid Adjustments to Get More Out Of your AdWords Enhanced Campaigns by @AndrewLolk

<p>With all this fuzz about Enhanced Campaigns I thought it was about time to start moving forward. We’ve already seen the first 100 posts about how to upgrade your accounts. But what are you supposed to do once you’ve upgraded? It is important to mention that Enhanced Campaigns mean that some key aspects have changed <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

How To Create An Authority Blog Using Case Studies

<p>Did you know that you can personally provide new and interesting insights into internet marketing - even if you aren’t an expert? I’m Sarah Chrisp, the manager of <a href="http://www.affilorama.com/affiliates" target="_blank">Affilorama’s affiliate program</a>. In this blog post, I’m going to let you in on my secret method for writing authoritative articles. I’ll also be giving you tips for sharing your

Facebook Feed Change Gives New Life to Older, Popular Posts

<p>Social media networks were created to help people with similar interests connect and discuss a variety of topics. But the fast posting pace and the date-based organizational structure is more like shouting from a soap box than chatting with a friend over lunch.</p>
<p>Facebook says that when you add up stories from friends and all the posts from the people and Pages you follow, there are 1,500 potential pieces of new content for you every time you log on. No one has time

Wednesday, 7 August 2013

Giving a Voice to Your Brand

<p>Posted by <a href="http://moz.com/community/users/108403">gfiorelli1</a></p><blockquote>
<em>Commerce is our goal here at Tyrell. More human than human is our motto.<br>
-</em><i style="line-height: 1.45em;">Blade Runner</i>
</blockquote>
<p>
Those who had not heard of storytelling cast the first stone.
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<p>
And those who are not thinking

How Vertical Search and Semantic Technology Will Change Digital Advertising by @vswfeaturelink

<p>Even those of us firmly entrenched in the world of digital advertising need only to watch an episode of Mad Men to be struck yet again by how much marketing has evolved. Where we once looked to attract the widest audience possible, effective web marketing today relies on targeting the people most likely to buy our merchandise <h3>Author information</h3><div class="ts-fab-wrapper" style="overflow:hidden"><div class="ts-fab-photo"

July Data is LIVE at Compete

<p><img src="https://blog.compete.com/wp-content/uploads/2013/08/new-myspace.png" alt="Myspace July Data" width="580" height="338" class="aligncenter size-full wp-image-28377" /></p>
<h3>July data is live on Compete.com</h3>
<p><a href="http://www.yellow.com" target="_blank" rel="nofollow">Yellow.com</a> is way ahead in our fast movers list in July with what looks like

Self-Funded Insurance Models Provide New Options for Small Businesses

<p style="text-align: center;"><img class="aligncenter size-article_image wp-image-211632" style="margin-top: 20px; margin-bottom: 20px;" alt="self funded insurance" src="http://smallbiztrends.com/wp-content/uploads/2013/08/self-funded-insurance-557x417.jpg" width="557" height="417" /></p>
<p>Many small businesses find themselves paying increased health insurance premiums year after year, eventually

Announcing the 2013 Local Search Ranking Factors Results

<p>Posted by <a href="http://moz.com/community/users/439609">David Mihm</a></p><p>
I'm pleased to announce the <a href="http://moz.com/local-search-ranking-factors">full results of this year's Local Search Ranking Factors survey</a> were published earlier this morning. (The pie chart below is just a teaser.)
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<p>
Those of you who attended <a