"Ch-ch-ch-ch-changes." Could David Bowie's 70s hit be a marketer's theme song, or what?
On a related -- but arguably more serious -- note, according to the 2012 CMO Survey by the American Marketing Association and Duke University, Marketing appears to be one of the early rebounders in the initial economic recovery. In terms of both department size and budget, Marketing is on the rise.
Just take a look at how the size of business' marketing departments has more than doubled -- in fact, almost
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