For years, we’ve been told that you MUST create an information product “funnel”. A funnel that always started with a free or low-cost product and gradually sell them into more expensive, premium products.
Well over the past 12+ years… I’ve tried it all. Literally. I have created hundreds of products (in everything from fitness to business) and I’ve coached thousands from behind the scenes. Free products. DVDs. Ebooks. Membership sites. Certifications.
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