Sunday, 11 November 2012

20 Content Marketing Lessons from the Immortal Jimi Hendrix

What would it be like to live forever?
To become immortal (in the online sense)?
Why don’t you ask Jimi Hendrix? He knows.
Really? But isn’t he, um, dead?
Yeah, but his spirit lives on. His legacy. His music.
Umm … OK if you say so. But …
Go on. Ask him.
OK. Here goes …
A (fantastically fictional) conversation with Jimi Hendrix
Mark Hermann: So Jimi, I see kids walking around today in t-shirts with your likeness on them. And they were born 20 years after you

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