Monday, 3 December 2012

Australian retailers embrace affiliate marketing

What is affiliate marketing?
For the uninitiated, affiliate marketing is a type of performance based marketing in which a business rewards one or more affiliates for each visitor or customer that is brought to their site by the affiliate's own marketing efforts.
Results can be measured in a few ways: by a sale that comes about after a visit from the affiliate’s site (cost-per-sale), a lead where a customer might visit the page from the affiliate's site and leave their contact details or

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