Saturday, 29 December 2012

Online Marketing Lessons From a Mid-Century TV Salesman

Online Marketing Lessons From a Mid-Century TV SalesmanWritten by Brett Curry, CEO of Online Marketing Giant
Sometimes your next big online marketing breakthrough may come from an unexpected place. Like a TV salesman from long before the internet was born.
One of my favorite authors and marketers, Joseph Sugarman, once told the story of a superstar TV salesman from the 50s and 60s. I’m told that this salesman would often outsell all of the other salesmen in his store combined. While he used

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