Posted by matt @ highonseoThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.
(This post is aimed at business owners and new Moz users studying search engine optimization, not full-time, experienced SEOs. This is an in-depth answer to a frequently asked question in the Q&A forums. If you are a full-time SEO, this is
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