Case Study: How Keyword Research Works in the Wild

You’ve got a straightforward system for finding keywords that work for you.
You’ve got a basic understanding of how to use social media search, Google Trends, and online keyword research tools to find the right keywords to use to optimize your site.
But you’ve still got some questions about how this research works in real life.
Let’s take this final article in my content marketing research series to walk through a simple case study that explains how one business owner

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