YouTube Gen C Stats Show Cross-Device Connectivity as Video Giant Reaches 1 Billion Monthly Users
YouTube made two interesting announcements this week, one each on the YouTube Global and Google Agency blogs. In a study of Generation C multiscreen behavior, Google researchers found:
47% of Gen C users interact with YouTube as a destination site by actively searching for videos.
The amount of time Gen C spends watching YouTube on their smartphones is up 74% from last year, when the number of
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