Friday, 4 January 2013

Online Marketing News: Holiday Spending & App Downloads in the Billions, Google Resolves FTC Concerns, Facebook #1

5 Types of Social Media Strategies
Social media is not a magic bullet. It’s an enabler. Social media won’t make an antisocial brand suddenly social. But it can facilitate and amplify the role that brands play with their audiences.
Whether in social media or any other domain, we need to focus less on how “awesome” we are and more on working toward making our customer’s more “awesome”. Via Marketoonist.
There’s No Avoiding Google+
In order to compete with social networking

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