Every marketer has had that foot-in-mouth moment (we've even written a whole blog post about some of our most notable ones). But even if those public fails are a sort of rite of passage for those in our industry, part of our jobs is also to try to prevent those embarrassing public faux pas.
And you know what makes prevention a lot more difficult? When your marketing strategy hinges on interruptive, outbound, big-flashing-lights-pay-attention-to-me tactics. I mean sure, if they're successful
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