Majority of Consumers Will Delete Emails They Can’t Read on Their Smartphone

<p>Email is one of the most effective tools for driving traffic to your online store, but if you&#8217;re not optimized for mobile, you&#8217;re probably missing out on sales.</p>
<p>Constant Contact asked 1,497 consumers about their experiences with marketing emails and mobile. The results, which they published today, are very clear.</p>
<blockquote><p><strong>80% of smartphone owners say it is “extremely important” to be able to read

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